DreamTX - How two medtech companies swiftly responded to COVID-19 with Salesforce
Two medtech companies - IDEXX and Aurelia Gloves Canada - needed to adopt a single view of the customer in order to effectively respond to the COVID-19 crisis.
More stories
Ellison pledges data center build out after a Q2 when demand outstripped supply for Oracle Cloud Infrastructure
Oracle turns in a steady Q2 as Larry Ellison flags up ERP successes and OCI demand outpacing capacity.
Why data is your most valuable business asset in achieving resilience
Businesses need to tap into data more effectively to build resilience, says Tableau's Tony Hammond.
Salesforce Chief Revenue Officer Gavin Patterson talks sales, Slack and the shape of things to come
Salesforce President Gavin Patterson on what he's done in 2020 - and some thoughts on what's to come in 2021 and beyond.
The search for change - Yext CEO wants answers to Google's ad fetish
Google is an ad engine, not a search engine, says Yext's Howard Lerman. That's bad for business and needs to change.
2020 - the year that Dreamforce came to you and Benioff made the best of it
Not the Dreamforce he wanted, but the Dreamforce we all got - Marc Benioff hosts a virtual version of Salesforce's biggest customer event of the year.
Bentley Motors drives towards digitally-enabled sustainability with Salesforce
As it motors into its second century in business, Bentley is transforming into an exemplar of sustainability in action as it ups its digital capabilities.
The Future of Work in 2021 - digital-first, customer centric
Rethinking what work means in 2021 with business as a platform for change, according to Salesforce's Steve Corfield.
Salesforce CEO Marc Benioff on why the $27.7 billion price tag for Slack is worth every cent
Salesforce CEO Marc Benioff on "a marriage made in heaven" that comes with a hefty price tag.
How Salesforce's acquisition of Slack enables the Frictionless Enterprise
An analysis of how Salesforce's acqiusition of Slack changes the way in which we can look at Frictionless Enterprise.
Video meetings killed the messaging star
Video meetings became the surprise star of digital teamwork this year and suddenly messaging alone doesn't have what it takes
Salesforce plays its biggest M&A gambit to date to snap up Slack for $27.7 billion
The game's afoot - and it's a $27.7 billion one as Salesforce takes over Slack and ups the stakes against Microsoft and Teams.
How to use data and analytics to navigate business turbulence
Flying blind isn't an option for companies, writes Joe Thomas of FinancialForce - instead, use data analysis to reallocate resources and navigate turbulence
Customer engagement as the new currency for customer relevance - Gap's latest omni-turnaround plan relies on better understanding us all
2020 was the year that Gap turned in its worst quarterly results in over half a century. But attention is now looking head to 2023 and the latest omni-channel turnaround plan for the retailer. This time they're paying more attention to who their customers are - or should be.
